Is there room in your business for anti-social Haters App? Yes.

5 Things You Didn't Know Haters App Was Good For (as a brand)

By Tomer Garzberg Published: March 14, 2013

• Yield: +1 Online Presence
• Prep: 5 mins
• Cook: 5 mins
• Ready In: 10 mins

Now, you may or may not have heard of the new anti-social network called Haters. It does what you think it  does, instead of a …

Ingredients

• 1 Haters App for iPhone
• 1 Facebook Account

Instructions

1. So you've opened up the app, and seen things you can hate: duckfaces, homework, Facebook friends and waiting. The first thing you can do as a brand is to join in and start hating things most people generally hate.
2. Ensure you share this to Facebook. What this will do is alert your Facebook fans that you're actually on top of this social media thing, which may (or may not) also prevent a pre-emptive strike against your own brand on Hater App.
3. Add things that people genuinely dislike about your industry, and share that to your Facebook wall. This actually implies that your brand should be separated from common industry stereotypes (such as used car salesmen for example).
4. Charity. Express your concern at the evils of the world and express what we can all do about it. Better yet, what your brand is doing about it.
5. If you find your own brand being 'hated' on Haters App, no need to panic. This is a good opportunity to screengrab the post, post it to your Facebook wall and respond to the world. This shows your brand is receptive to criticism and goes out of its way to correct that sentiment.

• Cuisine: Online Marketing
• Skill Level: Easy