Facebook ‘Converts’ More Than Twitter

Research by an event registration company finds more money in ‘Likes’.

Eventbrite.com is well known around the Social Mediasphere as being the primary location to create and share events.

This sharing of user-generated events usually has tickets with a price attached to it, so it was only natural to try and see where the most revenue was coming from.

In a Facebook vs Twitter affair, it found that transaction-based marketing is being driven by ‘Likes’.

It also found that 60% of sharing success came through the order confirmation page, and that a single share on Facebook can drive up to 20% more sales.

http://www.strongmandigital.com.au/contact-us/

Until Next Time,
Tomer Garzberg (Keynote Social Media Speaker and Social Technologist)
Australia to the World: Brisbane, Sydney, Melbourne
www.strongmandigital.com.au
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