What’s in a list? How to use Twitter Lists to your Advantage

If you’re dabbling in Twitter, you may be interested or curious about the Lists function. You might have noticed someone, out there in the Twittersphere has Listed your for something. What relevance does this have for you?

A List is another way of “grouping” Twitterers together. You can List (or Group) Industries, Companies, Personality Types, Names – anything that is imaginable.

What a List does in essence, is to make finding a group of Twitterers more easy for the next person. You can list everyone that works with you, and then that list becomes searchable and followable.

It’s a fantastic way to recommend certain Twitterers to the world, and also gives you the ability to follow everyone on a list, without actually Following them.

An awesome feature of Lists is PRIVATE lists. Here, you can create a list of anyone, including your competitors, and they are none the wiser. No one sees the list but the creator – absolute magic!

This has tremendous relevance for any Twitter user, business or consumer alike – because someone, out there, has done all the hard work.

It provides valuable insight as to where you are, who thought you were valuable enough to list, and who is following the list – creating an enormous pool of qualified Twitterers, at your beck and call.